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5 Things to Consider for Your 2015 Business Strategy

It’s hard to imagine that 2015 — and the future of work — is already here.

The last few years have given rise to significant changes in the new world of work, but also significant opportunities for growth. To support this growth, organizations need to have the infrastructure that can support their workers in three key areas: information management and security, personal productivity, and technology. Put it all together, and you have something special: information mobility.

Mobile is the mission-critical touchpoint that makes information mobility possible — giving organizations the resources they need to connect both within and without, sharing information and using it to make better business decisions. Thanks to these mobile technologies, teams are talking more, growing internationally, and optimizing workflow touch points to ensure constant productivity. The challenge, however, is that much of the mobile world is brand new terrain — opening many different cans of worms in terms of security and information management.

To meet the demands of today’s workforce in 2015 and beyond, business leaders need invest in their information mobility strategies. Here are five areas to prioritize in your 2015 business strategy.

1. EVOLVING PAST A ONE SIZE – FITS – ALL APPROACH TO INFORMATION MOBILITY

Variability is the new normal. Employees all have different working styles — a trend that is further pronounced by the fact that there are currently multiple generations in the workplace.

The days of a one-size-fits-all information mobility strategy are over. Instead, organizations must adapt their strategies to accommodate a range of workers, from the ‘always on’ millennial to the seasoned incumbent and “intrapreneur.”

The key to figuring out the right approach is to ask your teams about their values and working styles. This will likely be a process that stretches beyond this year — in 2015, you may not have all the answers and solutions you need, but you’ll be in a great position to get the research process started, and begin to act on what you find.

2. MANAGING INFORMATION OVERLOAD THROUGH STORYTELLING

The age of ‘big data’ has yielded an information avalanche. The more information that companies collect, the harder it becomes to tell a clear business story through dashboards and analytical models.

To develop a long-term competitive advantage with data, organizations need to determine the business stories that they want to tell. Stakeholders should develop these as part of their 2015 business strategy — it may be time to make the investment and hire a data scientist.

3. PROACTIVELY PROTECTING YOURSELF FROM RISK

With growth comes ambiguity, and with ambiguity comes risk. And as the reach of information expands alongside the ways we access that information, businesses put themselves increasingly at risk for attacks on their networks and critical business data.

Organizations don’t know what they don’t know, but it’s important to be prepared for any situation. The very first step is to have a documented protection and response plan — a key milestone for 2015.

4. INVESTING IN EDUCATION

Information mobility seems like a no-brainer, but at the organizational level, it’s completely new terrain. Even something as seemingly simple as a bring-your-own-device policy can get complicated, with team members wondering how to most effectively integrate their mobile device as part of their routines — all while your IT department works to keep everyone on the same page.

To that point, consider that security isn’t on every team’s radar, which can be a critical drawback to a BYOD program — an effective education strategy will include processes for personal risk management.

5. CREATING A SCALABILITY PLAN

Information mobility is a business area that will continue to grow. Executives — and IT leaders especially — need a plan in place to scale incrementally through cloud-based technology, software and potential hardware upgrades. Points to consider include data integration, hybrid solutions and enterprise content management. Create a roadmap for the infrastructure that you’ll need 5 years from now.

FINAL THOUGHTS

In the world of enterprise technology, every year is a pivotal year. 2015 is no different. Invest in the now and five years from now by choosing the right focus for your 2015 business strategy, and you’ll set yourself up for success today — and in the future.

But before you take your business into the future, be sure to consider something that’s often overlooked by many businesses: the human element.

Source: workintelligent.ly

By Ritika Puri